WHAT IS CHANAKYA ?
It’s a complex computer algorithm that
replicates the real economic situation that is every changing. Chanakya
takes into account things like price elasticity, customer loyalty,
seasonality, market cycles, customers' and competitors' reaction
times, purchase commitments, and many other factors that characterize
your market. This simulation will give a unique insight into the
company and the context in which it operates, letting you make the
decisions and tackle the competition in the market.
WHAT IS CHANAKYA ?
 Two
days' game is spread over five rounds and will be played by 3-4
member teams.
Fuctional heads are appointed by team, like CEO, CFO, COO, and
CMO.
Each team represents an enterprise.
Case will be presented to each team with financial reports.
The winning criteria will be pre-determined and participants take
decisions every round to maximise winning criteria.
Every
team will work on production, marketing and pricing strategies,
cost management and product development to reach the goal before
others.
The decision of every round is fed into a sophisticated computer
algorithm that models real world.
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